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image Title: PA Market Report Taiwan
Author: Rob Francis
ISBN: 978-0-85386-357-1
Pages: 88
Download copy available. Free to members.
Download copy price: £ 75.00 (public)

It is nearly ten years since the PA commissioned its original report on Taiwan, and during this time the territory has formed ever-greater links with mainland China: political, commercial and cultural.  This is reflected in the publishing industry, which is increasingly looking across the Straits for growth and development as is shown in the growth of translations from mainland China.

The local publishing industry is a dynamic and creative one, with a number of effective players, both large and small, and the retail market is well developed with many excellent and attractive stores. The total book market is estimated locally to be worth NTUS$50 billion (£1 billion) per annum at retail level, over half derived from trade books and 20 per cent from school books. The English-language market is probably less than 10 per cent

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